What the Strategic Research Institute can offer your organization

The St. Norbert College Strategic Research Institute (SRI) is one of the Midwest’s most respected sources of data-driven insight. For businesses and nonprofits throughout the region and beyond, the institute provides the means to make strategically sound decisions on fundamental questions of opportunity, direction and growth.

Whether you’re launching a new product or a political campaign, surveying a market or a mood, assessing economic impact or advertising impact — the SRI can provide plentiful, reliable, actionable data.

We bring state-of-the-art methodology to bear on every challenge. We also bring a deep commitment to responsive performance and uncompromising integrity. Our list of services is extensive — as is our list of satisfied clients.

Our process

The methodology applied to Strategic Research Institute projects is called the i4 process. Through the i4 process, the SRI can help you harness the power of data and put it to work for you.


Clients come to us seeking data; we determine the means to acquire it.


We capture, organize and analyze data with a rigorous process informed by best practices.


We share with our clients what the acquired data reveals.


Clients apply data-driven insights to their decision-making in impactful ways.

If you would like to discuss a potential project, contact us.

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    When my colleagues first proposed this project to me, I didn't hesitate to say that we should work with the Strategic Research Institute; but frankly, I did so solely on the strength of your reputation. Now that I've had the opportunity to work with you, I can say that your reputation is fully justified.

    Fred Petillo
    Market Research Manager
    State Bar of Wisconsin

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    The Strategic Research Institute staff understands that each situation is unique, and they bring the best and most innovative research practices to the discussion while listening intently to the specific challenges facing their clients. They push hard for the right solution and deliver a clearer path to success.

    Pat Hopkins

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  • quotes The Strategic Research Institute's final data collection, statistics and summary reports have helped us build meaningful strategic goals that align with customer needs. In short, they deliver great value! They save us time and money, and we make important strategic decisions using their reports to improve our performance and our client loyalty.

    Scott Aschenbrenner
    Vice President and General Manager
    Green Bay Packaging - Wausau Division

    John Laabs
    Director of Sales
    Green Bay Packaging - Wausau Division
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  • quotes When we have research needs, Dave Wegge and the Strategic Research Institute are one of our first options to consider. We have worked with them often, and they have a track record of delivering a high-quality product that helps drive our strategic decision-making. Working with Dave and his team, I know we will get reliable data and value-added analysis.

    Evan Zeppos
    Executive Vice President
    Laughlin Constable
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