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About Melissa Markley

Melissa Markley is an assistant professor in DePaul University’s Driehaus College of Business and Kellstadt Graduate School of Business who will teach as an adjunct in the Schneider School during Fall 2020. She has coauthored articles that have been published in the Journal of Marketing Education, the Journal of Marketing Theory and Practice, Psychology & Marketing, the Journal of Current Issues and Research in Advertising, and the Journal of Business Research, among others.

Her industry experience includes work as a senior research analyst for The Martec Group, Inc., a global strategic marketing research firm.

Scholarship and research interests

Melissa’s research focuses on self-efficacy and consumer control of retail and service situations; decision processes and risk taking in consumption; goal orientation and attainment strategies; compulsive and impulsive behaviors; and social responsibility of firms and customers.

Education

B.S., Psychology, The George Washington University
M.A., Cognitive Psychology, Western Illinois University
MBA, Marketing, Bradley University
Ph.D., Marketing, University of Alabama

Courses Taught

BUAD 589 Marketing Research

About
About Melissa Markley

Melissa Markley is an assistant professor in DePaul University’s Driehaus College of Business and Kellstadt Graduate School of Business who will teach as an adjunct in the Schneider School during Fall 2020. She has coauthored articles that have been published in the Journal of Marketing Education, the Journal of Marketing Theory and Practice, Psychology & Marketing, the Journal of Current Issues and Research in Advertising, and the Journal of Business Research, among others.

Her industry experience includes work as a senior research analyst for The Martec Group, Inc., a global strategic marketing research firm.

Scholarship and research interests

Melissa’s research focuses on self-efficacy and consumer control of retail and service situations; decision processes and risk taking in consumption; goal orientation and attainment strategies; compulsive and impulsive behaviors; and social responsibility of firms and customers.

Education

B.S., Psychology, The George Washington University
M.A., Cognitive Psychology, Western Illinois University
MBA, Marketing, Bradley University
Ph.D., Marketing, University of Alabama

Courses
Courses Taught

BUAD 589 Marketing Research

Melissa Markley
Melissa Markley
Adjunct Instructor of Business Administration
Emailmelissa.markley@snc.edu
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